Reflections On Being An Indie Film Producer #12

The Director's Cut
Software, part 2

This week’s blog discusses post production software in filmmaking. There’s a distinction between using software in pre-production vs. post.

Post production is more creative and lots more fun. Of course, the cleanup can be quite tedious and time consuming. Having said that, the possibilities are endless in post. Once the film is locked by the editor and the cleanup is complete, the fun starts. We found in Blood Pledge several horror scenes lacked a certain punch because of our limited budget.

The magic starts with the incredible selection of software plugins available to create Hollywood level special effects. In blog #10, I discussed the use of Kronos Simple Monsters to enhance the voice.

To improve the intensity and anxiety feel of the video portion, I found a plugin called “Twitch” from Video Copilot, which created light chaos and shake randomness in the scenes, making them feel stylistically uncomfortable, consistent with most horror films. Even a subtle use of Twitch had a dramatic effect. And, the cost of plugins is quite reasonable for the results they provide. Note, Twitch is designed for After Effects.

One last word on post. It’s crucial to discuss with the editor the system they use. Gib Jaffe, being an A-list editor used Media Composer, made by Avid—the choice of most studio editors. We wanted to edit the sound with Adobe audition, since we were already licensed for Adobe and I was familiar with it, but found the complexity of converting between editing systems technically prohibitive.

In the end, it worked out. We chose ProTools, which is the compliment to Media Composer and is an industry standard. Plus, it provided additional plugins and supported all the purchased plugins we used, which was not the case for Audition.

You can see the results here:  Blood Pledge

Reflections On Being An Indie Film Producer #11

The Director's Cut
Software, part 1

This week's blog will focus on preproduction software.

The obvious – collaborative tools and communication

Microsoft Office, Google docs and Zoom

The three of us who produced Blood Pledge lived in three different states. We found that Google Docs was the best platform for coordinating notes in all aspects of the preproduction. We used “Sheets” extensively to create checklists, inventory control and task assignment.

Google docs is a fantastic platform. For three reasons:
1. It’s free. All you need is an email account with Google.
2. The collaborative aspect of Docs is way superior to Office. Google has done a great job in allowing several users to work on a document in real time together. And it’s a painless process.
3. 15 gigabytes are a very generous amount to provide as free storage. It fills quickly as you’ll be uploading actor’s reels and digital images.

The somewhat obvious – screenwriting software

We used Movie Magic Screenwriter. I’ve been using the program since its early days. Back then it was DOS based (if you’re old enough to remember that) and called “Script Thing.” Plus, they gave you a free T-shirt with every purchase.

But seriously, MM is a great platform because:
1. It’s ridiculously easy to use.
2. The navigation features allow for outlining.
3. The notes feature allows for personalized feedback from everyone involved with the script.
4. Post production. With MM, you can “lock” the script and create breakdowns for different departments to determine their needs.

The not so obvious - scheduling and budgeting

Here, a producer could use Office or Docs I suppose, but there’s specialized software for this and you’ll find (as we did) both these aspects are enormously complex, even for a microbudget. Fortunately for us, Janet has extensive experience in this area of production and as a result, we used:

Movie Magic* Scheduling
After we had the script locked, we arranged for production and found our cabin in the Mountains of North Carolina. We ended up with just 12 days to shoot Blood Pledge. With 120 scenes, that’s quite an undertaking. In fact, we would not have been able to complete Blood Pledge without MM Scheduling. Once all the scenes were entered, it creates a real time schedule which is highly flexible.

Like when it rains. The weather disrupted our exterior shoots, but we could quickly rearrange the schedule and stay on track with the help of MM scheduling. We were amazed at how complex a shooting schedule becomes when you’re juggling Int. vs. Ext., actor’s schedules, time of day and, of course, the weather.

Movie Magic* Budgeting
Excel is a great program for creating budgets, but there’s lots of hidden costs and estimates that MM Budgeting makes you painfully aware of. Highly recommended.

In next week’s blog I’ll discuss post production software. Please note, these programs are by no means the only options out there. However, I will point out they worked flawlessly for us and prevented unnecessary technical issues. Curious to see what other filmmakers use in their process.

*MM Screenwriter is owned by Write Brothers. MM Budgeting and Scheduling are part of Entertainment Partners.

Check out the results here: Blood Pledge

Reflections On Being An Indie Film Producer #10

The Director’s cut
Sound, part 2

Post Production Sound

The reason post sound production is expensive is that there are 3 components involved. They are:

  1. Sound editing
  2. Sound mixing
  3. Sound design

Sound editing involves the most basic aspect of post sound production. Essentially, making sure the sound is there, synched with the video, and adding additional sounds to fill in the gaps. Fortunately for us, Gib Jaffe has extensive experience as a sound editor and delivered Blood Pledge with a complete sound edit.

Our process started with the sound mix. As mentioned earlier, we didn’t have the budget (at least $15,000) to pay for a full service mix and design. After further discussion, we decided to complete the sound mix and design ourselves.

Like the technological advances for cameras, I presumed there would be similar developments for sound. And of course, there were. Initially, we considered editing with Adobe Audition, an excellent “prosumer” package. Two issues arose, and they were:

1. Poor sound quality in many scenes.
2. Constant background noise from an unruly stream nearby.

Working with Audition would take at least a year to clean up the sound this way. I now understood why post sound is so expensive. After a month of learning from the sound pros on YouTube, we realized we were not going to get satisfactory results.

And then, the light at the end of tunnel: Izotope Post Production Suite. Simply put, it’s like having a sound engineer and designer working with you. The software is magic—deep machine learning coupled with AI produced high-quality results. We completed the sound mix in two months.

And that's when the fun started: sound design, which I quickly learned is a form of storytelling. Sound design relies heavily on the use of sound effects, subtle background noises, and voice modification through plugins. And these are creative decisions to augment the viewer’s experience of Blood Pledge.

To enhance the “alien” voices, we used Kronos simple monsters, which converts normal dialogue into various kinds of frightening voices. Plus, since we used ProTools, we discovered more cool plugins native to that program.

In the end, it took six months to complete post sound, which was mostly handled on weekends. Total cost came in at about $1,500—Izotope Production Suite on sale, Kronos simple monsters plus a monthly subscription to ProTools. Also, we purchased a pair of Sony studio headphones (MDR-7506) – essential for getting a “neutral” sound.

You can check out the results here: Blood Pledge

Reflections On Being An Indie Film Producer #9

The Director’s cut
Sound, part 1

Production Sound
We decided to purchase our own sound equipment and hire a boom operator to use in conjunction with wireless mics to capture the actors and all ambient sound during the shoots. We bought a Tascam DR-70D 4 channel recorder and 4 wireless mics and transmitters on Amazon from some off brand sound company in China. The total cost for the equipment came in at less than $1,000, including the boom setup and mic.

I would not use this configuration again. Although the sound quality was decent but certainly not comparable to say a Sennheiser system, the biggest issue became reliability.

By the end of the shoot, we had no working wireless mics and a channel failed on the Tascam recorder. Wireless transmitters take a beating during shoots, especially during physical scenes! The channel loss was not an issue as we were only using 3 channels, but we had to keep track of the lost channel so it was not inadvertently used during the shoot.

Fortunately for us, Janet Place, the producer, brought her Tascam recorder as well as 2 wireless mics, so we managed to finish Blood Pledge with the bare minimum.

Post Sound
They say in Hollywood an audience will forgive for poor footage but not poor sound. Psychologically, that’s definitely true. Fortunately for us, Gib Jaffe, our editor, also had years of experience as a sound editor. We had about 10 clips where the sound was simply unusable. He came up with a great plan–have the actors re-record their lines using their cell phones and email the recordings.

The results were surprisingly good. Once edited into the clip, it was hard to distinguish between the source and rerecorded sound. After Gib had completed the edit, he gave me several recommendations for the studios that specialized in sound mix, foleys and sound design. The estimates came in at $15,000 to $35,000! Post production sound is expensive, and we did not have that kind of budget… What to do?

In next week’s blog, I’ll discuss how we solved this major hurdle.

You can hear the results here: Blood Pledge

Reflections On Being An Indie Film Producer #8

The Director’s Cut
Choosing your camera, part 2

There are four considerations to be made when purchasing a consumer digital camera for shooting a microbudget feature. They are:

1. System
2. Color model
3. Lenses
4. Resolution

I discussed the first two items in last week’s blog. Today, I’ll expand on the lenses we used. We chose to use the lens provided with the Lumix, which was the equivalent of 50mm SLR. We also purchased a zoom lens, which came in quite handy for extreme close-ups as it had a macro feature. Thus, we completely shot Blood Pledge using two consumer grade lenses.

I would have liked to have purchased a professional F1.4 lens, however the cost was prohibitive at the time. We had about half our shots at night and wanted to use the only artificial candle light for a spooky feel. Unfortunately, both lenses only opened up to an aperture of F2.4 and F3.5, which required extra lighting.

So, if you have a lot of night shots, I would recommend getting the F1.4 lens. However, these lenses start at $700 - the price of our camera system.

1080 or 4K?

4K is all the rage these days, and NASA is already using an 8K camera system on the International Space Station. We decided to go with 1080 or what is also known as “HD”. Two reasons:

1. Cost
2. Intended audience

The Lumix G7 supports 4K shooting, and I considered recording all the shots in this mode. However, during our test runs, the camera would occasionally lock up, especially during complex scenes involving a lot of movement. Although that made me reconsider using 4K, we discussed our viewing audience and knew Blood Pledge was destined for home TVs.  4K makes perfect sense for theatrical releases. Add to that, the HD test runs looked fantastic on a 70 inch 4K TV. Plus, there was the cost.

We needed about 30 64GB SD cards for the entire shoot. HD cards at that time were about $11. Doing the math, that comes out to $330. Not bad considering what film used to cost and process. For a 4K 64GB SD card then, the cost per card started at $70 and the brand that worked best with our system was $90. Yikes! That’s $2,700! And add to that, there was the issue of card i/o speed, or how fast a card could “read” the scene, which, as I mentioned, was not reliable.

So, when choosing a consumer camera, I would recommend taking these 4 aspects into consideration. Unfortunately, the marketing of digital cameras rarely touch on these specs but they’re vital to the shoot.

You can see the results here: Blood Pledge

Reflections On Being An Indie Film Producer #7

The Director’s Cut

Choosing your camera, part 1

Because of our microbudget, we chose to purchase two affordable digital cameras instead of hiring a DP and getting a professional camera package. As I had a background in IT and photography, I did my homework on the most recent technologies available for shooting on a consumer grade camera. In 2018, Panasonic had just released their latest consumer camera system – a “4/3 mirrorless” with a 16 megapixel sensor. The reviews were glowing.

The Camera

The Panasonic Lumix G7 was an entry level camera with a zoom lens, which had an impressive set of features for a camera under a $1000. Panasonic's color model produced lifelike colors and the image quality was superb. Plus, the camera sported a “cinematic mode 24 frames” which I used for all the shoots.

Be Prepared!

We knew the Blood Pledge production was going to be intense, and we had to complete over a hundred scenes at 5 locations in 11 days. So… I recruited my neighbor, Ted Leplat, who is a veteran stage and film actor with over 50 years of experience, to practice filming with me so I could gain an in-depth knowledge of this camera. Ted was more than happy to work on the project. He got hours of footage for his reel, and I learned every aspect of the Lumix system. We shot in every kind of light - day and night, indoor and outdoor, studio, candles, incandescent, lampposts, headlights and fluorescents. All these were in the script and practicing this way, allowed for trial and error to determine the ideal settings.

The editor was in denial

I can’t recommend enough knowing your camera. With just two days of shooting, the limitations of a consumer-based camera became obvious. They’re not designed for complex moving images common in feature films. Yet, the film's editor Gib Jaffe and our colorist Jaynee Thorne, both who have decades of experience in post-production, didn’t believe we shot Blood Pledge on a $700 camera despite its limitations!

Can’t control the weather

My secret? Ted and I practiced together for 6 months before and when I arrived on set in North Carolina, we completed the 11 days of shooting without a hitch. We were prepared for anything. However, since I chose to use a manual aperture setting for creative control, about 5% of the film unfortunately had been overexposed, mostly due to changing outdoor lighting conditions. North Carolina's weather differs greatly from sunny SoCal’s. Fortunately, Jaynee used her magic wand, notably DaVinci Resolve, and produced outstanding results.

Here’s the breakdown for the Lumix G7 camera:


  • Excellent color model
  • 1080—4K quality
  • Cinematic mode


  • No real time monitor support
  • Autofocus not suitable for a feature
  • Found manual aperture settings gave better results with more creative control but required longer setup times.

You can see the results here:  Blood Pledge



Reflections On Being An Indie Film Producer #6

Become That Hero—The Golden Rule of Movie Production

Embarking on your journey as an indie producer isn't only about making captivating films. It's about the leadership, character, and integrity you bring to the process. How you steer your project impacts not just the end result but the journey of everyone involved. Let's explore how to be the indie film producer you'd want to work with.

Embody High Ethics

Trustworthiness is like gold in the film industry. People talk, and your reputation will often precede you, so make sure it speaks volumes about your character. Be transparent in your dealings, honor agreements, and always stand by your word. It's not just about adhering to legalities; it's about building a legacy of respect and integrity. Do this, and people will want to work with you.

Put Your People First

While films inevitably demand long hours and strenuous effort, always prioritize the well-being of your team. Recognize when they need breaks, and ensure a safe working environment, both physically and mentally. The more valued your team feels, the more they'll invest in your shared vision.

In Blood Pledge, safety was a top priority for us. This included having an armorist on set for the scenes in which we used firearms (never loaded, never pointed at an actor!), as well as our choices for special effects and other prop elements.

Treat Your Team Better Than Your Granny

While you’re filming, the crew and cast are your family. Listen, support, and recognize a job well done to bring out the best in them. Put ego aside and make that fresh pot of coffee or save the last muffin for the camera guy. Show gratitude often, celebrate the wins, and to the best of your ability, ensure they have the resources they need to do their best work.

A little compassion, respect, and acknowledgement go a long way. When your crew feels valued, they'll give their best, day in and day out.

Remember, Actors Are People Too

As an indie producer, it's tempting to immerse yourself so deeply in your characters that you overlook the actors as individuals with feelings, challenges, and lives beyond your film. While their personal matters are beyond your control, you can value their expertise, heed their feedback, and prioritize their comfort, particularly during intense scenes. By creating a nurturing and supportive atmosphere, you empower them to give their best performances.

Finally, being a star in the indie film industry isn't about fame or accolades. It's about the impact you leave on people's lives. By leading with ethics, compassion, and mutual respect, you not only craft memorable films but also shape unforgettable experiences.

Lights, camera, now lead with kindness.

You can see the results of our collaboration here: Blood Pledge

Reflections On Being An Indie Film Producer #5

The Creative Adventure Begins: Getting Ready to Make Your Movie

Becoming an indie producer goes beyond a passion for films. It demands persistence, commitment, and the resilience to push through challenges. Time to talk about some of those challenges.

Revising the Story (Or Finding Another One)

You might have started your journey inspired by a story that intrigued you or tugged at your heartstrings. Now that you know your budget, it’s time to refine that story to match, or consider looking for a story that already does.

We lost count of the number of revisions we wrote for Blood Pledge. Our first draft had a large cast, and all kinds of big movie stunts and scenes--all far beyond our modest budget. We ended up with six actors and a story that delivered the suspense and thriller/scifi moments we wanted, but with an emphasis on stronger character development. In the end, we liked the result a lot better, and as mentioned in Collect Your Allies: Building a Collaborative Network, this was the script that won over Gib Jaffe, as well as our actors.

Now is the time to put emotion aside and ask yourself if the story you’ve chosen will be compelling and is affordable using the resources you have. Will it resonate with your target audience? Will it entice actors, editors, composers, and other crucial talent? Be brutally honest with yourself. If there’s anything lacking in the story, put together feedback sessions, do those rewrites, and create a better story.

Find the Location

Every story needs its stage. Location scouting is a blend of artistic vision and logistics. Whether it's a bustling cityscape, a serene countryside, or an isolated cabin, the backdrop should enhance your narrative. When hunting for locations, consider factors like accessibility, budget constraints, and shooting permissions (see The Antagonist Strikes—with Legalities for an overview of the legal side of indie film making). The right location doesn't just support the story. It becomes a character in its own right.

Find the People

Your crew and cast breathe life into your project. Seek out individuals who align with your vision, whether that’s a cinematographer with a unique visual style, or an actor who embodies your protagonist perfectly. Networking, auditions, and interviews play crucial roles here. Remember, it's not just about talent, but also about who will bring a high-level of dedication and teamwork to the project.

Find the Tools

From cameras to sound equipment, the tools you choose can make or break your film’s quality. Depending on your budget, decide whether to buy, rent, or borrow. Research the latest technology, read reviews, and even test equipment before committing. A solid toolkit ensures that your story translates flawlessly from script to screen.

To conclude, indie filmmaking is an intricate process of creativity and practicality. While passion fuels the journey, attention to these vital components ensures a harmonious production process. Keep grinding, keep dreaming, and let every challenge shape your masterpiece.

You can see the movie here:

Blood Pledge

Reflections on Being an Indie Film Producer #4

The Antagonist Strikes—with Legalities

First, some legalities of our own. This article is not a substitute for professional legal advice. We aren’t lawyers. We’re just indie filmmakers who made a movie discussing some of what we learned.

While the core of indie filmmaking is your passion and vision, an often overlooked antagonist lurks in the shadows waiting to strike. What is this unseen opposition? Legalities. But with the right tools and understanding, you can navigate this tricky terrain and ensure your project’s safety. The following essential components will help you with this process.


When collaborating with other producers, actors, crew, or even investors, a clear and concise contract lays down the rules of engagement. Contracts define roles, responsibilities, and remunerations, ensuring everyone is on the same page. Before filmmaking even begins, ensure all involved parties have signed on the dotted line. This not only secures mutual agreements, but also prevents potential disputes in the future.

NDAs (Non-Disclosure Agreements)

If you're sharing your script, business strategy, or any confidential details about your project, an NDA is essential. It ensures that the recipient of this information won't disclose or misuse it. It’s also a protective measure that keeps your project’s unique elements under wraps until you're ready for the grand reveal.

Never be shy about requiring an NDA from whomever you are working with. When we were putting together our team for Blood Pledge, we never had an issue with someone signing an NDA. The key was making our NDAs straightforward and focused on our project.


In the complex process of filmmaking, expenses can pile up quickly. With everything from equipment rentals to on-set meals, always ensure that you get receipts for every expense you have. They not only serve as proof of those expenses but are crucial for budget tracking and potential tax benefits. Plus, if any financial disputes ever arise, they stand as undeniable evidence.

In summary, while the creative aspects of filmmaking often steal the limelight, it's these behind-the-scenes legalities that ensure a smooth production process. By staying vigilant, informed, and prepared, you can tackle any legal curveballs thrown your way, ensuring your cinematic masterpiece remains safe.

With a firm business foundation, you’re now ready to launch into the creative phase of making your indie movie.

Dan's addition:

Don't forget about film insurance!  An absolute must.  Filmmaking by its very nature involves interactions which can lead to injury. Especially in a horror film.

We found that we had to rewrite the script in order to keep the premiums down.  The following blow up insurance costs:

  • Guns
  • Stunts
  • Pyrotechnics (explosions and fire)
  • Aerial (having actors above the ground on anything)

Of the four above, we had three in our script. We thought we had our budget ready until we investigated insurance premiums where they give you a checklist of every possible aspect of feature film production.

As a result we eliminated two and agreed to not use any kind of ammunition in the guns and rifle as well as not having ammunition on set.  We added the effect in post production.

You can check it out here:

Reflections on Being an Indie Film Producer #3

Collect Your Allies: Building a Collaborative Network

Indie filmmaking is as much about connections as it is about storytelling. The right team can turn your cinematic dream into a reality, and the wrong team can mangle the process so badly, you think you’ll never get things back on track. As you start this phase of your journey, consider the following steps to creating a powerful and supportive team.

Who Do You Know?

Start building your team with people you already know. Connect (or reconnect) with friends, family, past classmates, or former colleagues who might have hidden talents, insights, or know professionals in the film industry. Sharing your vision could lead to invaluable partnerships or mentorships. If your efforts draw a blank, a great way to network from scratch is taking classes focused on the industry or joining a group of like-minded individuals.

Who Do They Know?

The strength of networking often lies in its ripple effect. Every person you know links you to another potential ally. By discussing your project and intentions, you can find access to an even wider circle of skilled professionals and enthusiasts. By expressing your genuine interest in the indie film making process and discussing your project passionately, you can tap into extended networks to discover talents and resources previously out of reach. For Blood Pledge, it was Dan’s connections coupled with our script that brought Gib Jaffe of cult classic, They Live fame, on board as our editor.

Who Can Help You?

Within this expanded network, identify those who believe in your project and want to join you in your hero’s journey. Maybe it's an experienced cinematographer, a budding screenwriter, or someone with knowledge about film distribution. Pinpointing and reaching out to these individuals can significantly elevate the quality of your project. Always be open to connecting with others in this industry.

Who Can You Help?

In the world of independent movie making, collaboration is a two-way street. While it’s important for you seek out expertise and resources, it’s equally important to offer your own unique skills and insights where applicable. Maybe a peer needs guidance on film promotion, or a novice is searching for hands-on production experience. Helping others not only strengthens your bond with the community, it also reinforces the spirit of collective growth. Be generous, it's the right way to do business.

To summarize, the adventure of filmmaking is rarely, if ever, a solitary journey. It's a harmonious blend of individual vision and collective effort. By strategically connecting with and supporting your allies, you pave the way for a richer, more impactful movie experience for your audience.

Check out Blood Pledge here:  Vimeo